{"id":2561,"date":"2019-03-26T16:58:58","date_gmt":"2019-03-26T09:58:58","guid":{"rendered":"https:\/\/thecopywriterclub.com\/?p=2561"},"modified":"2019-03-27T06:12:41","modified_gmt":"2019-03-26T23:12:41","slug":"making-changes-pete-michaels","status":"publish","type":"post","link":"https:\/\/thecopywriterclub.com\/making-changes-pete-michaels\/","title":{"rendered":"TCC Podcast #129: Making Ch-ch-Changes with Pete Michaels"},"content":{"rendered":"

Copywriter Pete Michaels of Rock and Roll Copy fame is back for a second guest appearance\u2014exactly 100 episodes after his first visit to our studio. A lot has changed in Pete\u2019s business since we last talked, so we asked him about:
\n\u2022 \u00a0what\u2019s happened since we last talked
\n\u2022 \u00a0why he moved from London to Berlin
\n\u2022 \u00a0Pete\u2019s questioning process for making the decision to move
\n\u2022 \u00a0how moving away from your comfort zone leads to progress
\n\u2022 \u00a0the role expectations play in what we do (and do well)
\n\u2022 \u00a0how working with a mentor shines a light on his processes
\n\u2022 \u00a0how Pete pulls his personality into his work and what that looks like
\n\u2022 \u00a0the importance of professionalism\u2014why it matters
\n\u2022 \u00a0why (and how) he\u2019s having more fun these days
\n\u2022 \u00a0the \u201creal\u201d role a copywriter should play in their clients\u2019 businesses
\n\u2022 \u00a0his \u201cselling unique\u201d process and what it involves
\n\u2022 \u00a0the spiritual journey that Pete has been on for the past 2 years
\n\u2022 Pete\u2019s take on the future of copywriting<\/p>\n

Worth a listen? Then click\u00a0the play button below, or download the episode to your podcast player. Or if you prefer to read, scroll down for a full transcript.<\/p>\n

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