{"id":3793,"date":"2021-03-23T19:08:40","date_gmt":"2021-03-23T12:08:40","guid":{"rendered":"https:\/\/thecopywriterclub.com\/?p=3793"},"modified":"2021-03-27T02:02:33","modified_gmt":"2021-03-26T19:02:33","slug":"copywriter-sara-vartanian","status":"publish","type":"post","link":"https:\/\/thecopywriterclub.com\/copywriter-sara-vartanian\/","title":{"rendered":"TCC Podcast #231: Evolving a Copywriting Business with Sara Vartanian"},"content":{"rendered":"
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On the 231st episode of The Copywriter Club podcast, we\u2019re joined by Sara Vartanian. Sara is a launch strategist and copywriter, but before that, she was a teacher and e-commerce business owner. She\u2019s really done it all. After obtaining vast knowledge of the copywriting world through her e-commerce business, Sara has been able to grow her presence and establish herself as an authority in the online space. If you\u2019re ready to create an effective lead magnet and begin building your email list, then you\u2019ve come to the right place.\u00a0Some of what we cover, includes:<\/p>\n

\u2022\u00a0 \u00a0how to carry over skills from teaching into copywriting, plus two tips on being a better mentor.
\n\u2022\u00a0 \u00a0why giving less is more and how to charge for value rather than trying to give away your soul for pennies.
\n\u2022\u00a0 \u00a0when it may be time to let go of clients who are no longer serving you and open up space for new opportunities.
\n\u2022\u00a0 \u00a0how to create strong boundaries right from the sales call and how to stick with them. (No matter how hard it may be.)
\n\u2022\u00a0 \u00a0the secret to putting yourself in front of the right communities in order to build genuine relationships and establish authority.
\n\u2022\u00a0 \u00a0creating a lead magnet your ideal client wants AND needs
\n\u2022\u00a0 \u00a0the right and wrong ways of building an email list – are pop ups the way to go?
\n\u2022\u00a0 \u00a0why the \u201comg, you get me email\u201d is crucial to building a relationship right away.
\n\u2022\u00a0 \u00a04 emails that need to follow the first in your welcome sequence
\n\u2022\u00a0 \u00a0the truth about launching…do you need to have all the bells and whistles?
\n\u2022\u00a0 \u00a03 ways to manage your energy during a launch.
\n\u2022\u00a0 \u00a0why it\u2019s vital to set clear expectations about launch copy.
\n\u2022\u00a0 \u00a0the single most important component of driving sales to a launch.
\n\u2022\u00a0 \u00a0the sneaky way to get more people in the doors for your product. (or your client\u2019s)
\n\u2022\u00a0 \u00a0a better way to handle burnout and sustain productivity and creativity.
\n\u2022\u00a0 \u00a0the secret to viewing comparisonitis in a positive light and where to find the best support in your copywriting business.<\/p>\n<\/div>\n

Click\u00a0the play button below, or scroll down for a full transcript.<\/p>\n

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