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</html><description>Copywriter Bond Halbert on the story behind the Boron Letters, the most important lessons he learned from his famous dad (Gary Halbert) why copywriters are bad at closes (and how to fix that), why expertise is relative, the formula he leans on, and much more. Get this one now.</description><thumbnail_url>https://thecopywriterclub.com/wp-content/uploads/2018/03/Bond-Small.png</thumbnail_url></oembed>
